:root{
    --bg: #ffffff;
    --paper: #ffffff;
    --wash: #f5f3ef;
    --wash-warm: #faf6f3;
    --ink: #1a1a1a;
    --muted: #5f6368;
    --line: rgba(26,26,26,0.10);
    --signal: #e03c31;
    --signal-dark: #c43228;
    --growth: #0f7a4d;
    --growth-light: #e6f5ec;
    --card: #ffffff;
    --font-primary: 'Google Sans Flex', 'Google Sans', Inter, sans-serif;
    --font-secondary: Inter, sans-serif;
    --mono: 'SFMono-Regular', Consolas, 'Liberation Mono', Menlo, monospace;
  }

  *{margin:0;padding:0;box-sizing:border-box;}
  html{scroll-behavior:smooth; background: var(--ink);}

  body{
    font-family: var(--font-secondary);
    background: #fff;
    color: var(--ink);
    overflow-x:hidden;
    padding-bottom: 0;
  }
  h1,h2,h3,h4,h5,.logo,.btn,.kicker,.eyebrow,.plan,.price,.proof-item b,.story .big{
    font-family: var(--font-primary);
  }

  a{color:inherit;}
  img{max-width:100%; display:block;}
  button{font-family:inherit;}

  .wrap{ max-width: 1240px; margin:0 auto; padding: 0 40px; }
  .wrap-team{ max-width: 1000px; margin:0 auto; padding: 0 20px; }

  section{ position:relative; }

  .eyebrow{
    display:inline-flex;
    align-items:center;
    gap:8px;
    font-size:11.5px;
    font-weight:700;
    letter-spacing:0.14em;
    text-transform:uppercase;
    color: var(--signal-dark);
    margin-bottom:14px;
  }
  .eyebrow::before{
    content:"";
    width:7px;height:7px;
    border-radius:50%;
    background:var(--signal);
  }

  h2{
    font-size: clamp(28px, 3.6vw, 44px);
    font-weight:800;
    letter-spacing:-0.025em;
    line-height:1.05;
    text-transform:uppercase;
  }
  h2 em{
    font-style:normal;
    color: var(--signal);
  }
  .section-head{ max-width:620px; margin-bottom:44px; }
  .section-head p{ margin-top:14px; font-size:15.5px; color:var(--muted); line-height:1.6; }

  /* ============ ANNOUNCEMENT BAR ============ */
  .announce{
    background: var(--ink);
    color: #f4f3ee;
    font-size:12.5px;
    font-weight:600;
    letter-spacing:0.01em;
  }
  .announce .wrap{
    display:flex;
    align-items:center;
    justify-content:space-between;
    padding: 9px 40px;
    gap:16px;
  }
  .announce .left{ display:flex; align-items:center; gap:8px; }
  .announce .left .pulse{
    width:6px;height:6px;border-radius:50%;
    background: var(--signal);
    animation: pulse 1.6s ease-in-out infinite;
    flex-shrink:0;
  }
  .announce a.call{
    color:#f4f3ee; text-decoration:none;
    border-bottom:1px solid rgba(244,243,238,0.35);
  }
  @keyframes pulse{
    0%,100%{ opacity:1; transform:scale(1); }
    50%{ opacity:0.35; transform:scale(1.4); }
  }

  /* ============ HEADER (PDF) ============ */
  header{
    position: sticky; top:0; z-index:40;
    background: #fff;
    border-bottom: 1px solid var(--line);
  }
  header .wrap{
    display:flex;
    align-items:center;
    justify-content:space-between;
    padding: 5px 40px;
    min-height: 70px;
  }
  .logo{
    display:flex;
    align-items:center;
    text-decoration:none;
    line-height:0;
  }
  .logo img.mark{
    width:80px;display:block;
    object-fit:contain; background:transparent;
  }

  nav.main-nav{ display:flex; align-items:center; gap:30px; }
  nav.main-nav a{
    font-size:13px; font-weight:600; text-decoration:none;
    color:var(--ink); opacity:0.75;
    transition: opacity .2s ease;
  }
  nav.main-nav a:hover{ opacity:1; }

  .header-actions{ display:flex; align-items:center; gap:14px; }
  .tel-link{
    display:flex; align-items:center; gap:7px;
    font-size:13px; font-weight:700;
    text-decoration:none;
  }
  .tel-link svg{ width:15px; height:15px; }

  .btn{
    display:inline-flex; align-items:center; justify-content:center; gap:8px;
    border:none; cursor:pointer;
    border-radius:999px;
    font-weight:700;
    letter-spacing:0.01em;
    text-decoration:none;
    position:relative;
    overflow:hidden;
    isolation:isolate;
    transition: transform .28s cubic-bezier(0.22, 1, 0.36, 1), box-shadow .28s ease, background .28s ease, color .28s ease, border-color .28s ease;
    white-space:nowrap;
  }
  .btn::after{
    content:"";
    position:absolute;
    inset:0;
    border-radius:inherit;
    background:linear-gradient(115deg, transparent 28%, rgba(255,255,255,.32) 48%, transparent 64%);
    transform:translateX(-130%);
    transition:transform .55s ease;
    pointer-events:none;
    z-index:1;
    overflow:hidden;
  }
  .btn-primary{
    background: var(--signal);
    color:#fff;
    padding: 13px 22px;
    font-size:13px;
    box-shadow: 0 8px 20px rgba(224,60,49,0.22);
  }
  .btn-primary:hover{ transform:translateY(-2px); background:var(--signal-dark); box-shadow: 0 12px 26px rgba(224,60,49,0.30);}
  .btn-primary svg{ width:14px; height:14px; }
  @media (min-width:1021px){
    .btn{ font-size:15px; }
    .btn-primary{
      font-size:15px;
      padding: 14px 26px;
    }
    .btn-outline{ font-size:15px; padding: 13px 24px; }
    header .btn-primary{
      font-size:15.5px;
      padding: 13px 22px;
      box-shadow: 0 8px 22px rgba(224,60,49,.28);
    }
    .hero .btn-primary{ font-size:15px; padding:15px 28px; }
    .cta-banner .btn{
      font-size:16px;
      padding: 16px 34px;
    }
    .js-book-call.btn-primary,
    #bk-submit{
      font-size:16px;
      letter-spacing:.02em;
      box-shadow: 0 10px 28px rgba(224,60,49,.36), 0 0 0 4px rgba(224,60,49,.16);
      animation: talkGlow 2.4s ease-in-out infinite;
    }
    .js-book-call.btn-primary:hover,
    #bk-submit:hover{
      animation:none;
      box-shadow: 0 14px 32px rgba(224,60,49,.42), 0 0 0 5px rgba(224,60,49,.2);
    }
  }
  @keyframes talkGlow{
    0%, 100%{ box-shadow: 0 10px 26px rgba(224,60,49,.32), 0 0 0 3px rgba(224,60,49,.12); }
    50%{ box-shadow: 0 14px 34px rgba(224,60,49,.46), 0 0 0 7px rgba(224,60,49,.2); }
  }
  .btn-dark{
    background: var(--ink); color:#fff;
    padding: 13px 22px; font-size:13px;
  }
  .btn-dark:hover{ transform:translateY(-2px); background:#000; }
  .btn-outline{
    background:transparent;
    border:1.5px solid var(--ink);
    color:var(--ink);
    padding: 11.5px 20px;
    font-size:13px;
  }
  .btn-outline:hover{ background:var(--ink); color:#fff; }
  .btn-sm{ padding:10px 16px; font-size:12px;}
  .btn-block{ width:100%; }

  /* ============ HERO ============ */
  .hero{
    padding: 64px 0 0;
    background: #fff;
  }
  .hero .wrap{
    display:grid;
    grid-template-columns: 1.15fr 0.85fr;
    gap: 54px;
    align-items:start;
    padding-bottom: 56px;
  }

  .hero h1{
    font-size: clamp(38px, 4.6vw, 60px);
    font-weight:700;
    line-height:1.08;
    letter-spacing:-0.01em;
    text-transform:none;
    margin-bottom:20px;
  }
  .hero h1 .accent{ color: var(--signal); }
  .hero h1 .outline{
    -webkit-text-stroke: 0;
    color: var(--ink);
  }

  .hero-sub{
    font-size:16.5px;
    color:var(--muted);
    line-height:1.65;
    max-width:480px;
    margin-bottom:28px;
  }

  .hero-ctas{ display:flex; align-items:center; gap:16px; margin-bottom:34px; flex-wrap:wrap;}
  .link-scroll{
    font-size:13px; font-weight:700; text-decoration:none; color:var(--ink);
    display:flex; align-items:center; gap:6px;
    border-bottom:1.5px solid var(--ink);
    padding-bottom:2px;
  }

  .hero-trust{ display:flex; align-items:center; gap:16px; }
  .hero-trust .stars{ color:#f5b400; font-size:14px; letter-spacing:2px; }
  .hero-trust .txt{ font-size:12.5px; color:var(--muted); line-height:1.5; }
  .hero-trust .txt b{ color:var(--ink); }

  /* lead card */
  .lead-card{
    background: var(--card);
    border-radius: 18px;
    padding: 30px 28px;
    box-shadow: 0 30px 60px rgba(20,20,15,0.12);
    border: 1px solid var(--line);
    position:relative;
  }
  .lead-card::before{
    content:"FREE AUDIT";
    position:absolute;
    top:-13px; left:26px;
    background: var(--ink);
    color:#fff;
    font-size:10px;
    font-weight:800;
    letter-spacing:0.1em;
    padding:6px 12px;
    border-radius:999px;
  }
  .lead-card h3{
    font-size:20px;
    font-weight:800;
    letter-spacing:-0.01em;
    margin-bottom:6px;
  }
  .lead-card .desc{
    font-size:12.5px;
    color:var(--muted);
    margin-bottom:20px;
    line-height:1.5;
  }
  .field{ margin-bottom:14px; }
  .field label{
    display:block;
    font-size:11px;
    font-weight:700;
    letter-spacing:0.05em;
    text-transform:uppercase;
    color:var(--muted);
    margin-bottom:6px;
  }
  .field input, .field select{
    width:100%;
    padding: 12px 14px;
    border:1.5px solid var(--line);
    border-radius:10px;
    font-size:14px;
    font-family:inherit;
    background: #fff;
    color:var(--ink);
    outline:none;
    transition: border-color .2s ease, background .2s ease;
  }
  .field input:focus, .field select:focus{
    border-color: var(--ink);
    background:#fff;
  }
  .lead-card .fine{
    font-size:10.5px;
    color:var(--muted);
    text-align:center;
    margin-top:12px;
    line-height:1.5;
  }
  .lead-card .fine svg{ width:10px; height:10px; vertical-align:-1px; margin-right:3px;}

  .form-success{
    display:none;
    text-align:center;
    padding: 20px 4px;
  }
  .form-success.show{ display:block; }
  .form-success .check{
    width:48px;height:48px;
    border-radius:50%;
    background: var(--growth-light);
    color: var(--growth);
    display:flex; align-items:center; justify-content:center;
    margin: 0 auto 14px;
  }
  .form-success .check svg{ width:24px; height:24px; }
  .form-success h4{ font-size:16px; margin-bottom:6px; }
  .form-success p{ font-size:12.5px; color:var(--muted); line-height:1.5; }

  /* ============ METRIC TICKER ============ */
  .ticker-band{
    background: var(--ink);
    color:#f4f3ee;
    overflow:hidden;
    padding: 16px 0;
    border-top: 1px solid rgba(255,255,255,0.08);
    border-bottom: 1px solid rgba(255,255,255,0.08);
  }
  .ticker-track{
    display:flex;
    width: max-content;
    animation: scroll-left 32s linear infinite;
  }
  @media (prefers-reduced-motion: reduce){
    .ticker-track{ animation: none; }
  }
  .ticker-track .set{ display:flex; }
  .ticker-item{
    display:flex; align-items:center; gap:10px;
    font-family: var(--mono);
    font-size:13px;
    padding: 0 34px;
    white-space:nowrap;
    border-right:1px solid rgba(255,255,255,0.14);
  }
  .ticker-item .lbl{ color:rgba(244,243,238,0.55); font-size:11px; }
  .ticker-item .val{ font-weight:700; }
  .ticker-item .val.up{ color:#6fd39a; }
  @keyframes scroll-left{
    from{ transform:translateX(0); }
    to{ transform:translateX(-50%); }
  }

  /* ============ TRUST / CATEGORY BAR ============ */
  .trust-bar{ padding: 46px 0; }
  .trust-bar .label{
    text-align:center;
    font-size:11.5px;
    font-weight:700;
    letter-spacing:0.14em;
    text-transform:uppercase;
    color:var(--muted);
    margin-bottom:22px;
  }
  .chip-row{
    display:flex;
    flex-wrap:wrap;
    justify-content:center;
    gap:12px;
  }
  .chip{
    font-size:13px;
    font-weight:700;
    padding: 10px 18px;
    border:1.5px solid var(--line);
    border-radius:999px;
    color: var(--ink);
    background: var(--card);
  }

  /* ============ PROBLEM SECTION ============ */
  .problem{ padding: 70px 0; }
  .problem-grid{
    display:grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 18px;
  }
  .problem-card{
    background: var(--card);
    border:1px solid var(--line);
    border-radius:16px;
    padding: 26px 22px;
  }
  .problem-card .x{
    width:34px;height:34px;
    border-radius:50%;
    background:#fdeae5;
    color: var(--signal-dark);
    display:flex;align-items:center;justify-content:center;
    margin-bottom:16px;
    font-weight:800;
    font-size:15px;
  }
  .problem-card h4{ font-size:15.5px; font-weight:800; margin-bottom:8px; line-height:1.3;}
  .problem-card p{ font-size:13px; color:var(--muted); line-height:1.55; }

  /* ============ SERVICES ============ */
  .services{ padding: 70px 0; background: var(--paper); }
  .services-grid{
    display:grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 20px;
  }
  .service-card{
    background: var(--card);
    border-radius:18px;
    padding: 28px 26px;
    border: 1px solid var(--line);
    transition: transform .2s ease, box-shadow .2s ease;
  }
  .service-card:hover{ transform: translateY(-4px); box-shadow: 0 18px 34px rgba(20,20,15,0.08); }
  .service-card .num{
    font-family: var(--mono);
    font-size:12px;
    color: var(--signal);
    font-weight:700;
    margin-bottom:16px;
  }
  .service-card h4{ font-size:17px; font-weight:800; margin-bottom:10px; letter-spacing:-0.01em;}
  .service-card p{ font-size:13.5px; color:var(--muted); line-height:1.6; }

  /* ============ PROCESS ============ */
  .process{ padding: 70px 0; }
  .process-row{
    display:grid;
    grid-template-columns: repeat(5, 1fr);
    gap: 0;
    position:relative;
  }
  .process-row::before{
    content:"";
    position:absolute;
    top:22px; left:0; right:0;
    height:1.5px;
    background: var(--line);
    z-index:0;
  }
  .process-step{ position:relative; z-index:1; padding-right:18px; }
  .process-step .dot{
    width:44px;height:44px;
    border-radius:50%;
    background: var(--ink);
    color:#fff;
    display:flex; align-items:center; justify-content:center;
    font-family: var(--mono);
    font-weight:700;
    font-size:14px;
    margin-bottom:18px;
  }
  .process-step:nth-child(odd) .dot{ background: var(--signal); }
  .process-step h4{ font-size:14.5px; font-weight:800; margin-bottom:8px; }
  .process-step p{ font-size:12.5px; color:var(--muted); line-height:1.55; }

  /* ============ RESULTS ============ */
  .results{
    padding: 76px 0;
    background: var(--ink);
    color: #f4f3ee;
  }
  .results .section-head p{ color: rgba(244,243,238,0.62); }
  .results .eyebrow{ color: #ff8a63; }
  .results .eyebrow::before{ background: #ff8a63; }
  .results h2{ color:#f4f3ee; }

  .stat-row{
    display:grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 18px;
    margin-bottom: 46px;
  }
  .stat-box{
    border: 1px solid rgba(244,243,238,0.14);
    border-radius:16px;
    padding: 26px 22px;
  }
  .stat-box .num{
    font-family: var(--mono);
    font-size: clamp(26px, 3vw, 34px);
    font-weight:700;
    color: #fff;
    display:flex;
    align-items:baseline;
    gap:4px;
  }
  .stat-box .num .unit{ font-size:16px; color:#ff8a63; }
  .stat-box .cap{ font-size:12px; color:rgba(244,243,238,0.55); margin-top:8px; }

  .case-grid{
    display:grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 18px;
  }
  .case-card{
    background: rgba(244,243,238,0.05);
    border: 1px solid rgba(244,243,238,0.12);
    border-radius:16px;
    padding: 24px;
  }
  .case-card .tag{
    display:inline-block;
    font-size:10.5px;
    font-weight:700;
    letter-spacing:0.06em;
    text-transform:uppercase;
    color: #ff8a63;
    background: rgba(255,138,99,0.12);
    padding:5px 10px;
    border-radius:999px;
    margin-bottom:14px;
  }
  .case-card .big{
    font-family: var(--mono);
    font-size:30px;
    font-weight:700;
    color:#6fd39a;
    margin-bottom:6px;
  }
  .case-card .cap{ font-size:13px; color:rgba(244,243,238,0.7); line-height:1.5; }

  /* ============ TESTIMONIALS ============ */
  .testimonials{ padding: 70px 0; }
  .test-grid{
    display:grid;
    grid-template-columns: repeat(3, 1fr);
    gap:20px;
  }
  .test-card{
    background: var(--card);
    border: 1px solid var(--line);
    border-radius:16px;
    padding:26px;
  }
  .test-card .stars{ color:#f5b400; font-size:13px; letter-spacing:2px; margin-bottom:14px; display:block;}
  .test-card p{ font-size:14px; line-height:1.6; color:var(--ink); margin-bottom:18px; }
  .test-person{ display:flex; align-items:center; gap:10px; }
  .test-avatar{
    width:36px;height:36px; border-radius:50%;
    display:flex;align-items:center;justify-content:center;
    color:#fff; font-weight:700; font-size:12px;
    flex-shrink:0;
  }
  .test-person .who b{ display:block; font-size:13px; }
  .test-person .who span{ font-size:11.5px; color:var(--muted); }

  /* ============ SCOPE / WHAT'S INCLUDED ============ */
  .scope{ padding:70px 0; background: var(--paper); }
  .scope-grid{
    display:grid;
    grid-template-columns: repeat(3, 1fr);
    gap:20px;
  }
  .scope-card{
    background: var(--card);
    border-radius:18px;
    padding: 30px 26px;
    border: 2px solid var(--line);
    display:flex;
    flex-direction:column;
  }
  .scope-card.featured{
    border-color: var(--ink);
    position:relative;
  }
  .scope-card.featured::before{
    content:"MOST CHOSEN";
    position:absolute; top:-13px; left:26px;
    background:var(--signal); color:#fff;
    font-size:10px; font-weight:800; letter-spacing:0.08em;
    padding:6px 12px; border-radius:999px;
  }
  .scope-card h4{ font-size:18px; font-weight:800; margin-bottom:6px;}
  .scope-card .for{ font-size:12.5px; color:var(--muted); margin-bottom:20px; line-height:1.5;}
  .scope-card ul{ list-style:none; margin-bottom:24px; flex:1; }
  .scope-card li{
    font-size:13px;
    padding: 8px 0 8px 22px;
    position:relative;
    color: var(--ink);
    border-top: 1px solid var(--line);
  }
  .scope-card li:first-child{ border-top:none; }
  .scope-card li::before{
    content:"✓";
    position:absolute; left:0; top:8px;
    color: var(--growth);
    font-weight:700;
  }

  /* ============ FAQ ============ */
  .faq{ padding: 70px 0; max-width:820px; margin:0 auto; }
  .faq-item{
    border-bottom:1px solid var(--line);
  }
  .faq-q{
    display:flex;
    align-items:center;
    justify-content:space-between;
    padding: 22px 4px;
    cursor:pointer;
    font-size:15.5px;
    font-weight:700;
    gap:20px;
  }
  .faq-q .plus{
    width:26px;height:26px;
    border-radius:50%;
    border:1.5px solid var(--ink);
    display:flex;align-items:center;justify-content:center;
    flex-shrink:0;
    position:relative;
    transition: transform .25s ease, background .25s ease;
  }
  .faq-q .plus::before, .faq-q .plus::after{
    content:"";
    position:absolute;
    background: var(--ink);
  }
  .faq-q .plus::before{ width:10px; height:1.5px; }
  .faq-q .plus::after{ width:1.5px; height:10px; transition: opacity .2s ease;}
  .faq-item.open .faq-q .plus{ transform: rotate(180deg); background:var(--ink); }
  .faq-item.open .faq-q .plus::before, .faq-item.open .faq-q .plus::after{ background:#fff; }
  .faq-item.open .faq-q .plus::after{ opacity:0; }

  .faq-a{
    max-height:0;
    overflow:hidden;
    transition: max-height .3s ease;
  }
  .faq-a p{
    font-size:13.5px;
    color:var(--muted);
    line-height:1.65;
    padding: 0 30px 22px 4px;
  }

  /* ============ FINAL CTA ============ */
  .final-cta{
    padding: 80px 0;
    background: var(--signal);
    color:#fff;
    text-align:center;
    position:relative;
    overflow:hidden;
  }
  .final-cta::before{
    content:"";
    position:absolute; inset:0;
    background: radial-gradient(circle at 20% 20%, rgba(255,255,255,0.14), transparent 40%);
  }
  .final-cta h2{ color:#fff; margin-bottom:16px; }
  .final-cta p{ font-size:15.5px; color:rgba(255,255,255,0.85); max-width:520px; margin:0 auto 30px; line-height:1.6; }
  .final-cta .ctas{ display:flex; align-items:center; justify-content:center; gap:16px; flex-wrap:wrap; position:relative; z-index:1;}
  .final-cta .btn-dark{ background:#14140f; }
  .final-cta .btn-white{
    background:#fff; color:var(--signal-dark);
    padding:13px 22px; border-radius:999px; font-weight:700; font-size:13px;
    text-decoration:none; display:inline-flex; align-items:center; gap:8px;
    transition: transform .2s ease;
  }
  .final-cta .btn-white:hover{ transform:translateY(-2px); }
  .final-cta .tel{
    margin-top:26px; font-family:var(--mono); font-size:14px; opacity:0.9; position:relative; z-index:1;
  }

  /* ============ FOOTER ============ */
  .pdf-contact{
    background: var(--signal);
    color:#fff;
    padding: 16px 0;
  }
  .pdf-contact .wrap{
    display:flex; align-items:center; justify-content:center; gap:36px; flex-wrap:wrap;
    font-family: var(--font-primary);
    font-size:14px; font-weight:600;
  }
  .pdf-contact a{ color:#fff; text-decoration:none; }

  footer{
    background: var(--ink);
    color: rgba(244,243,238,0.7);
    padding: 56px 0 26px;
  }
  .footer-grid{
    display:grid;
    grid-template-columns: 1.2fr .8fr;
    gap:40px 56px;
    padding-bottom:36px;
    border-bottom: 1px solid rgba(244,243,238,0.12);
    align-items:start;
  }
  .footer-grid .logo{ margin-bottom:14px; }
  .footer-grid .logo img.mark{ width:76px; height:76px; }
  .footer-grid p{ font-size:14px; line-height:1.7; max-width:420px; }
  .footer-grid p a{ color:inherit; text-decoration:none; }
  .footer-grid p a:hover{ color:#fff; text-decoration:underline; }
  .footer-map{
    margin-top:16px;
    max-width:420px;
    border-radius:14px;
    overflow:hidden;
    border:1px solid rgba(244,243,238,0.12);
    aspect-ratio: 16 / 10;
    background:#1a1a1a;
  }
  .footer-map iframe{
    display:block;
    width:100%;
    height:100%;
    border:0;
  }
  footer h5,
  .footer-col h5{
    font-size:13px; font-weight:700; letter-spacing:0;
    text-transform:none;
    color:#f4f3ee; margin-bottom:10px;
  }
  .footer-col a{ display:inline; font-size:14px; text-decoration:none; margin-bottom:0; color:rgba(244,243,238,0.8); }
  .footer-col a:hover{ color:#fff; }
  .footer-support{ display:grid; gap:10px; margin-top:18px; }
  .footer-support p{ margin:0; font-size:14px; max-width:none; }
  .footer-support b{ color:#f4f3ee; font-weight:700; }
  .footer-bottom{
    display:flex; align-items:center; justify-content:space-between;
    padding-top: 22px;
    font-size:12px;
    flex-wrap:wrap;
    gap:10px;
  }
  .footer-social{ display:flex; align-items:center; gap:12px; }
  .footer-col .footer-social a,
  .footer-social a{
    width:36px;height:36px; border-radius:50%;
    border:1px solid rgba(244,243,238,0.2);
    display:flex; align-items:center; justify-content:center;
    text-decoration:none;
    color:rgba(244,243,238,.88);
    padding:0; line-height:0;
    transform:none;
  }
  .footer-col .footer-social a:hover,
  .footer-social a:hover{ color:#fff; border-color:rgba(244,243,238,.45); transform:none; }
  .footer-social svg{ width:16px;height:16px; display:block; flex-shrink:0; }

  /* ============ STICKY MOBILE CTA ============ */
  .mobile-cta{
    position:fixed; bottom:0; left:0; right:0;
    display:none;
    z-index:50;
    background:#fff;
    border-top:1px solid var(--line);
    padding: 10px 14px;
    gap:10px;
  }
  .mobile-cta a{ flex:1; width:100%; }
  .mobile-cta a{
    animation: ctaGlow 2.2s ease-in-out infinite;
  }
  .mobile-cta a::after{
    animation: ctaShine 2.8s ease-in-out infinite;
  }
  .mobile-cta a:active{
    animation:none;
    transform:scale(.98);
  }
  body.book-open .mobile-cta a,
  body.book-open .mobile-cta a::after{
    animation:none;
  }
  @keyframes ctaGlow{
    0%, 100%{
      box-shadow: 0 8px 18px rgba(224,60,49,.28);
      filter: brightness(1);
    }
    50%{
      box-shadow: 0 10px 28px rgba(224,60,49,.55), 0 0 0 5px rgba(224,60,49,.16);
      filter: brightness(1.08);
    }
  }
  @keyframes ctaShine{
    0%, 58%{ transform:translateX(-130%); }
    78%, 100%{ transform:translateX(130%); }
  }

  /* floating whatsapp */
  .fab-wa{
    position:fixed;
    bottom: 24px; right:24px;
    width:56px;height:56px;
    border-radius:50%;
    background:#25D366;
    display:flex; align-items:center; justify-content:center;
    box-shadow: 0 12px 26px rgba(37,211,102,0.4);
    z-index:50;
    text-decoration:none;
    transition: transform .2s ease;
  }
  .fab-wa:hover{ transform: scale(1.07); }
  .fab-wa svg{ width:28px; height:28px; }

  /* ============ PDF HEADER + HERO ============ */
  header{
    background:#fff;
    border-bottom:1px solid var(--line);
  }
  header .wrap{max-width:1240px;min-height:84px;padding:12px 40px;}
  header .logo img.mark{width:270px;}
  nav.main-nav{gap:28px;}
  nav.main-nav a{font-family:var(--font-primary);font-size:14px;font-weight:600;letter-spacing:0;opacity:1;color:var(--ink);}
  nav.main-nav a:hover{color:var(--signal);}
  .header-actions{gap:18px;}
  .tel-link{display:none;}
  .hdr-link{
    font-family:var(--font-primary);
    font-size:14px;font-weight:600;text-decoration:none;color:var(--ink);
  }
  .hdr-link:hover{color:var(--signal);}
  header .btn-primary{
    background:var(--signal);color:#fff;
    border-radius:8px;padding:13px 22px;font-size:15.5px;font-weight:700;
    box-shadow: 0 8px 22px rgba(224,60,49,.28), 0 0 0 4px rgba(224,60,49,.14);
  }
  header .btn-primary:hover{background:var(--signal-dark);}

  .hero{position:relative;isolation:isolate;padding:0;min-height:0;background:#fff;overflow:hidden;}
  .hero::after{content:"";position:absolute;width:520px;height:520px;right:2%;top:58%;transform:translateY(-50%);border-radius:50%;background:radial-gradient(circle,rgba(224,60,49,.08),transparent 68%);z-index:-1;pointer-events:none;}
  .hero .wrap{max-width:1240px;min-height:0;display:grid;grid-template-columns:minmax(0,1.05fr) minmax(460px,1fr);gap:8px 32px;align-items:center;padding:56px 40px;}
  .hero-left{position:relative;z-index:4;display:flex;flex-direction:column;justify-content:center;padding:0 8px 0 0;}
  .hero .eyebrow{display:inline-flex;align-items:center;gap:10px;color:#fff;background:var(--ink);border-radius:999px;padding:12px 18px;margin-bottom:22px;font-size:11px;font-weight:800;letter-spacing:.055em;box-shadow:0 12px 26px rgba(20,20,15,.10);}
  .hero .eyebrow::before{width:22px;height:22px;border-radius:50%;background:var(--signal);box-shadow:inset 0 0 0 6px rgba(255,255,255,.18);}
  .hero h1{font-size:clamp(46px,4.2vw,66px);font-weight:600;line-height:1.08;letter-spacing:-.018em;word-spacing:.06em;text-transform:none;margin:0 0 22px;max-width:720px;}
  .hero h1 .hero-line{display:block;white-space:nowrap;}
  .hero h1 .hero-line-muted{color:var(--ink);}
  .hero h1 .outline{-webkit-text-stroke:0;color:var(--ink);}
  .talk-h .accent{ color: var(--signal); }
  .hero h1 .accent{
    color: var(--signal);
    font-weight: 600;
    padding: 0 .04em;
    background-image: linear-gradient(rgba(224,60,49,.2), rgba(224,60,49,.2));
    background-repeat: no-repeat;
    background-position: 0 86%;
    background-size: 0 0.18em;
  }
  .hero-sub{font-size:16px;line-height:1.62;color:#5f5f5a;max-width:560px;margin-bottom:24px;text-transform:none;letter-spacing:0;font-weight:500;}
  .hero-ctas{margin-bottom:8px;}
  .hero .btn-primary{background:var(--signal);color:#fff;box-shadow:none;padding:14px 24px;border-radius:8px;text-transform:none;letter-spacing:0;}
  .hero .btn-primary:hover{background:var(--signal-dark);}
  .hero .link-scroll{border-bottom:none;padding:12px 2px;opacity:.78;text-transform:none;letter-spacing:0;}
  .hero-stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px;max-width:560px;margin-top:auto;padding-bottom:4px;}
  .hero-stats b{display:block;font-family:var(--font-primary);font-size:22px;font-weight:800;letter-spacing:-.03em;line-height:1.1;}
  .hero-stats span{display:block;margin-top:4px;font-size:12px;font-weight:600;letter-spacing:0;text-transform:none;color:var(--muted);}
  .hero-right{position:relative;min-height:0;align-self:center;z-index:2;display:flex;align-items:center;justify-content:flex-end;}
  .hero-visual{position:relative;width:100%;height:auto;overflow:visible;border-radius:18px;}
  .hero-person{width:100%;height:auto;min-width:0;display:block;object-fit:cover;object-position:center;border-radius:18px;box-shadow:0 0 0 1px rgba(224,60,49,.14),0 10px 28px rgba(20,20,15,.10),0 0 36px rgba(224,60,49,.12);transform:none;}

  .lead-card{display:none;position:fixed;left:50%;top:50%;transform:translate(-50%,-50%);width:min(430px,calc(100vw - 32px));max-height:calc(100vh - 34px);overflow-y:auto;z-index:1000;border-radius:20px;box-shadow:0 0 0 100vmax rgba(10,10,8,.58),0 30px 70px rgba(0,0,0,.28);}
  .lead-card:target{display:block;}
  .lead-card::before{top:18px;left:24px;}
  .lead-close{position:absolute;right:16px;top:13px;width:32px;height:32px;display:flex;align-items:center;justify-content:center;border-radius:50%;background:#f5f5f5;text-decoration:none;color:var(--ink);font-size:23px;line-height:1;z-index:2;}
  .lead-card h3{padding-top:20px;}

  @media (max-width:1180px){.hero h1{font-size:clamp(40px,4.2vw,56px)}.hero .wrap{grid-template-columns:minmax(0,1.05fr) minmax(400px,1fr);padding:48px 32px}}

  /* ============ RESPONSIVE ============ */
  @media (max-width: 1020px){
    .wrap{ padding:0 24px; }
    header{
      position: relative;
      top: auto;
    }
    header .wrap{
      padding:16px 24px;
      justify-content:center;
    }
    header .header-actions{ display:none; }
    nav.main-nav{ display:none; }
    .hero .wrap{ grid-template-columns:1fr; }
    .problem-grid{ grid-template-columns: repeat(2,1fr); }
    .services-grid{ grid-template-columns: repeat(2,1fr); }
    .process-row{ grid-template-columns: repeat(3,1fr); row-gap:30px;}
    .process-row::before{ display:none; }
    .stat-row{ grid-template-columns: repeat(2,1fr); }
    .case-grid{ grid-template-columns: 1fr; }
    .test-grid{ grid-template-columns: 1fr; }
    .scope-grid{ grid-template-columns: 1fr; }
    .footer-grid{ grid-template-columns: 1fr 1fr; row-gap:32px; }
    .mobile-cta{ display:flex; }
    body{ padding-bottom: 0; }
    html, body{
      -webkit-user-select:none;
      user-select:none;
      -webkit-touch-callout:none;
      -webkit-tap-highlight-color:transparent;
    }
    input, textarea, select{
      -webkit-user-select:text;
      user-select:text;
      -webkit-touch-callout:default;
    }
    footer{ padding-bottom: 96px; }
    .hdr-link{ display:none; }
    .header-actions .btn-primary span.long{ display:none; }
    .header-actions .btn-primary span.short{ display:inline !important; }
  }
  @media (max-width: 620px){
    .problem-grid{ grid-template-columns:1fr; }
    .services-grid{ grid-template-columns:1fr; }
    .process-row{ grid-template-columns: 1fr 1fr; }
    .footer-grid{ grid-template-columns:1fr; }
    .announce .wrap{ font-size:11px; padding:8px 18px; }
    .announce .left span.txt{ display:none; }
  }

  @media (max-width:1020px){
    header .wrap{min-height:88px;padding:12px 24px}
    .tel-link{display:none}
    .fab-wa{display:none !important}
    .hero{min-height:auto}
    .hero .wrap{min-height:auto;grid-template-columns:1fr;padding:40px 24px;gap:20px;text-align:center}
    .hero-left{padding:0;text-align:center}
    .hero h1{font-size:clamp(40px,6.8vw,64px);max-width:640px;margin-left:auto;margin-right:auto}
    .hero-sub{margin-left:auto;margin-right:auto}
    .hero-ctas{justify-content:center}
    .hero-right{position:relative;min-height:0;justify-content:center}
    .hero-visual{position:relative;min-height:0}
    .hero-person{width:100%;height:auto;min-width:0;margin:0 auto;transform:none;object-fit:contain;object-position:center;border-radius:16px}
  }
  @media (max-width:620px){
    header .wrap{padding:0 16px;min-height:62px;justify-content:center;}
    .logo img.mark,header .logo img.mark{width:220px;}
    .hero .wrap{padding:28px 16px}
    .hero h1{font-size:clamp(32px,8vw,44px);font-weight:700;line-height:1.12;letter-spacing:-.02em;margin-bottom:14px}
    .hero h1 .hero-line{white-space:normal}
    .hero-sub{font-size:14.5px;margin-bottom:18px;max-width:34ch}
    .hero-ctas{flex-direction:column;align-items:center;gap:12px;margin-bottom:12px}
    .hero .btn-primary{padding:13px 22px;font-size:13px;width:auto;max-width:none}
    .hero .link-scroll{font-size:13px}
    .hero-right{min-height:0;    padding:0px 20px;}
    .hero-visual{min-height:0}
    .hero-person{width:100%;height:auto;border-radius:14px;object-fit:contain}
    .lead-card{padding:26px 20px 22px}
    .hero .wrap{
      gap: 10px;
    }
  }

  /* ============ PAGE SECTIONS (PDF FLOW) ============ */
  .sec{ padding: 88px 0; background:#fff; position:relative; }
  .sec-tight{ padding: 56px 0; background:#fff; }
  .sec-ink, .sec-paper, .sec-card{ background:#fff; color:var(--ink); }
  .sec-wash{
    background: var(--wash);
    border-radius: 40px 40px 0 0;
    box-shadow: 0 -16px 40px rgba(20,20,15,.045);
  }
  .sec::before,
  .proof::before,
  .faq::before{
    content:"";
    position:absolute;
    top:0;
    left:50%;
    width:88px;
    height:3px;
    border-radius:99px;
    transform:translate(-50%,-50%);
    background: linear-gradient(90deg, transparent, var(--signal), transparent);
    z-index:2;
  }
  .sec::after,
  .proof::after,
  .faq::after{
    content:"";
    position:absolute;
    top:0;
    left:50%;
    width:7px;
    height:7px;
    border-radius:50%;
    transform:translate(-50%,-50%);
    background: var(--signal);
    box-shadow: 0 0 0 5px #fff;
    z-index:3;
  }
  .sec-wash::after,
  .proof::after,
  .faq::after{ box-shadow: 0 0 0 5px #fff; }

  .kicker{
    display:block;
    font-family: var(--font-primary);
    font-size:12px; font-weight:700; letter-spacing:.16em; text-transform:uppercase;
    color: var(--signal); margin-bottom:14px;
  }
  .kicker::before{ display:none; }

  .talk-h{
    font-size: clamp(28px, 4vw, 44px);
    font-weight:600; letter-spacing:-.03em; line-height:1.15;
    max-width: 780px;
    text-transform:none;
  }
  .talk-h em{ font-style:normal; color:var(--signal); }
  .talk-p{ margin-top:14px; font-size:16px; line-height:1.65; color:var(--muted); max-width:640px; }
  .center{ text-align:center; }
  .center .talk-h, .center .talk-p, .center .kicker{ margin-left:auto; margin-right:auto; }
  .works-grid, .talk-stack, .story-grid, .pack-grid, .who-grid, .who-foot, .why-cta, .talk-card, .work-card, .story{ text-align:left; }

  /* proof */
  .proof{ display:block; position:relative; padding: 48px 0 36px; background:var(--wash); border-radius:40px 40px 0 0; box-shadow:0 -16px 40px rgba(20,20,15,.045); }
  .proof-grid{
    display:grid;
    grid-template-columns: repeat(4, minmax(180px, 1fr));
    gap: 16px;
    width: 100%;
    max-width: none;
    margin: 0 auto;
    text-align: center;
  }
  .proof-item{
    background: #fff;
    border: none;
    border-radius: 16px;
    padding: 28px 16px 22px;
    min-height: 128px;
    box-shadow: 0 10px 28px rgba(20,20,15,.05);
    display:flex;
    flex-direction:column;
    align-items:center;
    justify-content:center;
    gap:8px;
  }
  .proof-item b{
    display:block;
    width:100%;
    font-size: clamp(28px, 2.4vw, 36px);
    letter-spacing:-.03em;
    line-height:1.1;
    margin-bottom:0;
    color: var(--ink);
    white-space: nowrap;
  }
  .proof-item span{
    display:block;
    width:100%;
    font-size:14px;
    font-weight:500;
    color:var(--muted);
    line-height:1.35;
  }

  /* clients */
  .logo-wall{
    display:grid;
    grid-template-columns: repeat(5, minmax(0, 1fr));
    gap:14px;
    margin-top:36px;
    align-items:stretch;
  }
  .logo-pill{
    height:108px;
    min-height:108px;
    border:1px solid var(--line);
    background:#fff;
    border-radius:16px;
    box-shadow: 0 8px 20px rgba(20,20,15,.04);
    display:flex; align-items:center; justify-content:center;
    text-align:center;
    padding:18px 16px;
    text-decoration:none;
    overflow:hidden;
    color:#3b3b36;
  }
  .logo-pill img{
    max-width:100%;
    max-height:62px;
    width:auto;
    height:auto;
    object-fit:contain;
    object-position:center;
    display:block;
    pointer-events:none;
  }
  .logo-pill small{ display:none; }

  /* who — PDF: centered head, 4x2 icon+text */
  .who-grid{
    display:grid; grid-template-columns: repeat(4,1fr); gap:28px 22px; margin-top:42px;
  }
  .who-card{
    background:transparent; border:none; border-radius:0;
    padding:0; min-height:0;
    display:flex; align-items:flex-start; gap:12px;
  }
  .who-card .ico{
    width:28px; height:28px; border-radius:0; flex-shrink:0;
    background:transparent; color:var(--signal);
    display:flex; align-items:center; justify-content:center; margin-bottom:0;
  }
  .who-card .ico svg{ width:22px; height:22px; }
  .who-card h4{ font-size:15px; font-weight:600; line-height:1.4; margin-bottom:0; }
  .who-card p{ display:none; }
  .who-foot{
    margin-top:40px;
    display:flex; align-items:center; justify-content:space-between; gap:24px;
    background:transparent; border-top:1px solid var(--line); border-radius:0; padding:28px 0 0;
    flex-wrap:wrap;
  }
  .who-foot p{ font-size:15px; color:var(--ink); max-width:520px; line-height:1.55; }
  .who-foot p b{ color:var(--signal); }
  .tier-mini{ display:flex; gap:28px; flex-wrap:wrap; }
  .tier-mini div{ font-size:13px; font-weight:700; letter-spacing:.04em; text-transform:uppercase; text-align:center; color:var(--ink); }
  .tier-mini span{ display:block; font-weight:500; color:var(--muted); letter-spacing:0; text-transform:none; margin-top:4px; font-size:12px;}

  /* why — PDF: centered, 4 pillars, 3 stats, CTA bar */
  .why-grid{ display:grid; grid-template-columns: repeat(4,1fr); gap:28px; margin-top:42px; text-align:center; }
  .why-card{ border:none; border-radius:0; padding:0; }
  .why-card .ico{ width:36px; height:36px; margin:0 auto 14px; color:var(--signal); }
  .why-card .ico svg{ width:28px; height:28px; }
  .why-card h4{ font-size:18px; font-weight:700; margin-bottom:8px; }
  .why-card p{ font-size:14px; color:var(--muted); line-height:1.55; }
  .why-stats{
    display:grid; grid-template-columns:repeat(3,1fr); gap:20px;
    margin-top:48px; padding-top:28px; border-top:1px solid var(--line);
  }
  .why-stat{ text-align:center; }
  .why-stat b{ display:block; font-size:32px; font-weight:700; color:var(--ink); letter-spacing:-.03em; }
  .why-stat span{ font-size:13px; color:var(--muted); }
  .why-cta{
    margin-top:36px;
    display:flex; align-items:center; justify-content:space-between; gap:16px;
    border:1px solid var(--line); border-radius:12px; padding:22px 26px;
    flex-wrap:wrap; background:#fff;
  }
  .why-cta h3{ font-size:22px; letter-spacing:-.02em; max-width:560px; line-height:1.25; font-weight:700; }

  /* works */
  .works-sec{ overflow-x:hidden; overflow-y:visible; padding-bottom: 72px; }
  .works-sec .wrap{ margin-bottom: 28px; }
  .works-marquee{
    overflow:hidden;
    width:100%;
    margin-bottom:16px;
  }
  .works-track{
    display:flex;
    width:max-content;
    will-change:transform;
  }
  .works-set{
    display:flex;
    gap:16px;
    padding-right:16px;
    flex-shrink:0;
  }
  .works-item{
    flex:0 0 calc((100vw - 96px) / 5);
    width:calc((100vw - 96px) / 5);
    aspect-ratio: 3 / 4;
    border-radius:18px;
    overflow:hidden;
    background:#f5f5f5;
  }
  .works-item img{
    width:100%;
    height:100%;
    object-fit:cover;
    display:block;
  }
  .works-track-ltr{ animation: worksLtr var(--works-dur, 15.5s) linear infinite; }
  .works-track-rtl{ animation: worksRtl var(--works-dur, 15.5s) linear infinite; }
  @media (max-width:1020px){
    .works-track-ltr, .works-track-rtl{ animation-duration: calc(var(--works-dur, 15.5s) * .68); }
  }
  @media (max-width:620px){
    .works-track-ltr, .works-track-rtl{ animation-duration: calc(var(--works-dur, 15.5s) * .72); }
  }
  @keyframes worksLtr{
    from{ transform:translateX(-50%); }
    to{ transform:translateX(0); }
  }
  @keyframes worksRtl{
    from{ transform:translateX(0); }
    to{ transform:translateX(-50%); }
  }
  .works-grid{ display:grid; grid-template-columns: repeat(2,1fr); gap:18px; margin-top:36px; }
  .work-card{
    background:#fff; border:1px solid var(--line); border-radius:22px; overflow:hidden;
    display:flex; flex-direction:column;
  }
  .work-card img{ width:100%; height:240px; object-fit:cover; background:#f5f5f5; }
  .work-card .body{ padding:20px 20px 22px; display:flex; flex-direction:column; gap:10px; flex:1; }
  .work-card .tag{
    align-self:flex-start; font-size:10.5px; font-weight:800; letter-spacing:.08em; text-transform:uppercase;
    color:var(--signal); background:#fdecea; padding:5px 10px; border-radius:999px;
  }
  .work-card h4{ font-size:20px; letter-spacing:-.02em; }
  .work-card p{ font-size:14px; color:var(--muted); line-height:1.55; flex:1; }
  .work-card .row{ display:flex; align-items:center; justify-content:space-between; gap:12px; margin-top:6px; }

  /* talk / loaded questions */
  .talk-stack{ display:grid; gap:16px; margin-top:36px; max-width:820px; margin-left:auto; margin-right:auto; }
  .talk-card{
    background:#fff; border:1px solid var(--line); border-radius:22px; padding:22px 22px 20px;
    box-shadow: 0 12px 30px rgba(20,20,15,.05);
  }
  .talk-card .from{
    font-size:11px; font-weight:800; letter-spacing:.1em; text-transform:uppercase; color:var(--muted); margin-bottom:10px;
  }
  .talk-card h3{ font-size:22px; letter-spacing:-.025em; line-height:1.25; margin-bottom:16px; }
  .q-row{ display:flex; flex-wrap:wrap; gap:8px; }
  .q-chip{
    border:1.5px solid var(--line); background:#fff; color:var(--ink);
    border-radius:999px; padding:11px 16px; font-size:13.5px; font-weight:700;
    cursor:pointer; font-family:inherit;
  }
  .q-chip.on, .q-chip:hover{ border-color:var(--signal); background:var(--signal); color:#fff; }
  .talk-form{ display:none; margin-top:18px; padding-top:16px; border-top:1px solid var(--line); }
  .talk-form.open{ display:block; }
  .talk-form .grid{ display:grid; grid-template-columns: 1fr 1fr; gap:12px; }
  .talk-form .field{ margin-bottom:0; }
  .talk-form .go{ margin-top:12px; }
  .ok-note{ display:none; margin-top:14px; font-size:13.5px; color:var(--growth); font-weight:700; }
  .ok-note.show{ display:block; }

  /* stories */
  .stories-carousel{
    display:block;
    margin-top: 40px;
    width:100%;
  }
  .stories-prev,
  .stories-next,
  .stories-dots{ display:none !important; }
  .stories-viewport{
    overflow:visible;
    border-radius:0;
    background:transparent;
    box-shadow:none;
  }
  .stories-track{
    display:grid;
    grid-template-columns: 1fr 1fr;
    gap: 22px;
    transform:none;
  }
  .stories-track .story-card:last-child:nth-child(odd){
    grid-column: 1 / -1;
    max-width: calc((100% - 22px) / 2);
    justify-self: center;
    width:100%;
  }
  .story-card{
    width:100%;
    min-width:0;
    box-sizing:border-box;
    text-align:left;
    background:#fff;
    border:1px solid var(--line);
    border-radius:24px;
    padding: 26px 24px 22px;
    position:relative;
    overflow:hidden;
    display:flex;
    flex-direction:column;
    height:100%;
    box-shadow: 0 12px 32px rgba(20,20,15,.06);
  }
  .story-head{
    display:flex;
    align-items:center;
    gap:22px;
    margin: 0 0 18px;
  }
  .story-head-text{
    flex:1;
    min-width:0;
    text-align:left;
  }
  .story-logo{
    width:196px; height:92px; flex-shrink:0;
    border:1px solid var(--line);
    border-radius:16px;
    background:#fff;
    display:flex; align-items:center; justify-content:center;
    padding:10px 14px;
    overflow:hidden;
  }
  .story-logo img{
    max-width:100%; max-height:72px;
    width:auto; height:auto;
    object-fit:contain;
  }
  .story-logo-dark{
    background:#111;
    border-color:#111;
  }
  .story-brand{
    margin:0 0 6px;
    font-size:14px;
    font-weight:700;
    color:var(--signal);
    line-height:1.4;
  }
  .story-card h3{
    font-size: clamp(18px, 1.6vw, 24px);
    font-weight:600; letter-spacing:-.03em; line-height:1.25;
    margin: 0;
  }
  .story-metrics{
    margin:0 0 14px;
    font-size:15px;
    font-weight:700;
    color:var(--ink);
    line-height:1.55;
  }
  .story-copy{
    margin:0;
    padding:0;
    flex:1;
    font-size:16px;
    color:var(--muted);
    line-height:1.7;
  }
  .story-result{
    margin-top:22px;
    padding: 16px 16px 14px;
    border-radius: 16px;
    background: linear-gradient(180deg, #fff6f5 0%, #fdecea 100%);
    border: 1px solid rgba(224,60,49,.18);
  }
  .story-result small{
    display:block;
    font-size:11px;
    font-weight:700;
    letter-spacing:.14em;
    text-transform:uppercase;
    color:var(--signal);
    margin:0 0 10px;
  }
  .story-chips{
    display:flex;
    flex-wrap:wrap;
    gap:8px;
  }
  .story-chips span{
    display:inline-flex;
    align-items:baseline;
    gap:5px;
    font-size:13px;
    font-weight:600;
    color:var(--ink);
    background:#fff;
    border:1px solid rgba(224,60,49,.20);
    padding:8px 12px;
    border-radius:999px;
    box-shadow: 0 4px 10px rgba(224,60,49,.06);
  }
  .story-chips b{
    font-size:14.5px;
    font-weight:800;
    color:var(--signal);
    letter-spacing:-.02em;
  }
  .story-tags{
    display:flex;
    flex-wrap:wrap;
    gap:8px;
    margin-top:10px;
  }
  .story-tags span{
    font-size:12.5px;
    font-weight:700;
    color:var(--signal-dark);
    background:rgba(224,60,49,.08);
    border:1px solid rgba(224,60,49,.16);
    padding:6px 11px;
    border-radius:999px;
  }
  .stories-nav{
    width:52px; height:52px;
    border:1px solid var(--line);
    background:#fff; color:var(--ink);
    border-radius:50%;
    display:flex; align-items:center; justify-content:center;
    cursor:pointer;
    box-shadow: 0 10px 24px rgba(20,20,15,.08);
    transition: transform .25s ease, background .25s ease, color .25s ease, border-color .25s ease;
  }
  .stories-nav svg{ width:22px; height:22px; }
  .stories-nav:focus-visible{ outline:2px solid var(--signal); outline-offset:3px; }
  .stories-dot{
    width:8px; height:8px; border:0; padding:0;
    border-radius:99px; background:#d8d4ce; cursor:pointer;
    transition: width .25s ease, background .25s ease;
  }
  .stories-dot.is-on{
    width:28px; background:var(--signal);
  }
  .story-grid{ display:none; }
  .story{ display:none; }

  /* packages */
  .pack-lead{
    max-width:540px; margin:10px auto 0;
    font-size:16px; line-height:1.6; color:var(--muted);
  }
  .pack-grid{
    display:grid; grid-template-columns: repeat(3,1fr);
    gap:22px; margin-top:40px; align-items:stretch;
  }
  .pack{
    --pack-lift: 0px;
    --pack-scale: 1;
    position:relative;
    background:#fff;
    border:1px solid #eceae4;
    border-radius:28px;
    padding:28px 24px 22px;
    display:flex; flex-direction:column;
    overflow:hidden; text-align:left;
    cursor:pointer;
    user-select:none;
    -webkit-user-select:none;
    -webkit-touch-callout:none;
    -webkit-tap-highlight-color:transparent;
    box-shadow: 0 12px 32px rgba(20,20,15,.06);
    transform: translateY(var(--pack-lift)) scale(var(--pack-scale));
    transition:
      transform .45s cubic-bezier(0.22, 1, 0.36, 1),
      box-shadow .45s ease,
      border-color .35s ease,
      background .35s ease;
  }
  .pack.reveal-up.in{
    transform: translateY(var(--pack-lift)) scale(var(--pack-scale));
  }
  .pack::before{
    content:"";
    position:absolute; inset:0;
    background: radial-gradient(120% 80% at 0% 0%, rgba(224,60,49,.10), transparent 55%);
    opacity:0; pointer-events:none;
    transition:opacity .4s ease;
  }
  .pack-shine{
    position:absolute; top:0; left:0; width:45%; height:100%;
    background:linear-gradient(105deg, transparent 20%, rgba(255,255,255,.55) 50%, transparent 80%);
    transform:translateX(-160%) skewX(-12deg);
    pointer-events:none; z-index:2;
  }
  .pack.hot{
    border-color:rgba(224,60,49,.55);
    box-shadow: 0 18px 42px rgba(224,60,49,.14);
    background:linear-gradient(180deg, #fff8f7 0%, #fff 38%);
  }
  .pack.hot::before{ opacity:.7; }
  .pack-badge{
    align-self:flex-start;
    background:var(--signal); color:#fff;
    font-size:11px; font-weight:700; letter-spacing:.02em;
    padding:6px 11px; border-radius:999px;
    margin:0 0 14px;
    position:relative; z-index:3;
    box-shadow:0 8px 18px rgba(224,60,49,.28);
    transform-origin:left center;
  }
  .pack .ico-top{
    width:52px; height:52px; margin:0 0 16px; border-radius:16px;
    background:rgba(224,60,49,.10); color:var(--signal);
    display:flex; align-items:center; justify-content:center;
    position:relative; z-index:1;
    transition:transform .32s cubic-bezier(0.22, 1, 0.36, 1);
  }
  .pack.hot .ico-top{ background:var(--signal); color:#fff; }
  .pack .ico-top svg{ width:24px; height:24px; }
  .pack.is-tapped .ico-top{ transform:scale(1.14) rotate(-8deg); }
  .pack .plan{
    font-size:22px; font-weight:700; letter-spacing:-.02em;
    text-transform:none; margin-bottom:6px; position:relative; z-index:1;
  }
  .pack-pitch{
    font-size:14.5px; color:var(--muted); line-height:1.5;
    margin:0 0 18px; position:relative; z-index:1;
  }
  .pack .price{
    background:transparent; color:var(--ink);
    font-size:32px; font-weight:700; letter-spacing:-.03em;
    padding:0; margin:0;
    display:flex; align-items:baseline; gap:8px; flex-wrap:wrap;
    position:relative; z-index:1;
  }
  .pack .price small{ font-size:13px; font-weight:600; color:var(--muted); }
  .pack-highlight{
    margin: 16px 0 18px;
    padding: 12px 14px 13px;
    border-radius: 14px;
    background: linear-gradient(180deg, #fff6f5 0%, #fdecea 100%);
    border: 1px solid rgba(224,60,49,.20);
    box-shadow: inset 0 1px 0 rgba(255,255,255,.7);
    position: relative; z-index: 1;
  }
  .pack.hot .pack-highlight{
    background: linear-gradient(180deg, #fff 0%, #fde8e6 100%);
    border-color: rgba(224,60,49,.38);
    box-shadow: 0 8px 18px rgba(224,60,49,.12), inset 0 1px 0 #fff;
  }
  .pack-chips{
    display:flex; flex-wrap:wrap; gap:8px;
    margin: 0 0 8px; position:relative; z-index:1;
  }
  .pack-chips span{
    font-size:12.5px; font-weight:700; color:var(--signal-dark);
    background:#fff; padding:7px 12px; border-radius:999px;
    border:1px solid rgba(224,60,49,.22);
  }
  .pack.hot .pack-chips span{
    background:var(--signal); color:#fff; border-color:transparent;
    box-shadow: 0 6px 14px rgba(224,60,49,.22);
  }
  .pack .fee{
    font-size:13px; font-weight:600; color:var(--ink); margin:0;
    position:relative; z-index:1;
  }
  .pack h5{
    font-size:11px; letter-spacing:.08em; text-transform:uppercase; color:var(--signal);
    margin:8px 0 8px; text-align:left; font-weight:700;
    display:flex; align-items:center; gap:8px;
    position:relative; z-index:1;
  }
  .pack h5::before{ content:""; width:18px; height:1.5px; background:var(--signal); flex:0 0 auto; }
  .pack h5::after{ display:none; }
  .pack ul{ list-style:none; margin:0 0 10px; flex:1; text-align:left; position:relative; z-index:1; }
  .pack li{
    font-size:13.5px; padding:7px 0 7px 22px; position:relative;
    border-top:none; color:#3c4043; line-height:1.4;
  }
  .pack li::before{
    content:""; position:absolute; left:0; top:12px;
    width:8px; height:8px; border-radius:50%;
    background:var(--signal); box-shadow:0 0 0 4px rgba(224,60,49,.12);
  }
  .pack .btn{
    margin:10px 0 0; width:100%; border-radius:999px;
    position:relative; z-index:1;
  }
  .pack.is-pressing{
    --pack-lift: 4px;
    --pack-scale: .97;
    transition-duration:.12s;
  }
  .pack.is-tapped,
  .pack.is-live{
    --pack-lift: -10px;
    --pack-scale: 1.02;
    border-color:var(--signal);
    box-shadow: 0 26px 54px rgba(224,60,49,.18);
  }
  .pack.is-tapped::before,
  .pack.is-live::before{ opacity:1; }
  .pack.is-tapped .pack-shine,
  .pack.is-live .pack-shine{
    animation: packShine .7s ease;
  }
  .pack.is-tapped .btn-outline{
    background:var(--signal); color:#fff; border-color:var(--signal);
  }
  @keyframes packShine{
    to{ transform:translateX(280%) skewX(-12deg); }
  }
  @keyframes packBadgePulse{
    0%,100%{ transform:scale(1); }
    50%{ transform:scale(1.06); }
  }
  .pack-badge{ animation: packBadgePulse 2.4s ease-in-out infinite; }

  /* team */
  .team-grid{ display:grid; grid-template-columns: 1.1fr .9fr; gap:28px; align-items:center; }
  .team-photo{ border-radius:24px; overflow:hidden; background:#f5f5f5; min-height:320px; }
  .team-photo img{ width:100%; height:100%; min-height:360px; object-fit:cover; }
  .cta-banner{
    text-align:center;
    background:#fff;
    border:1px solid var(--line);
    border-radius:28px;
    padding: 56px 32px 52px;
    box-shadow: 0 16px 40px rgba(20,20,15,.06);
  }
  .cta-banner .talk-h{
    max-width: 620px;
    margin-left:auto;
    margin-right:auto;
  }
  .cta-banner .talk-h em{ display:block; }
  .cta-banner .btn{
    margin-top:28px;
    border-radius:999px;
    padding: 14px 28px;
  }
  .team-points{ margin-top:22px; display:grid; gap:10px; }
  .team-points li{ list-style:none; font-size:14.5px; padding-left:22px; position:relative; line-height:1.45; }
  .team-points li::before{ content:"→"; position:absolute; left:0; color:var(--signal); font-weight:800; }

  .our-team-photo{
    margin-top:36px;
    border-radius:24px;
    overflow:hidden;
    background:#f5f5f5;
    position:relative;
    box-shadow:
      0 0 0 1.5px rgba(224,60,49,.22),
      0 18px 48px rgba(224,60,49,.14),
      0 10px 28px rgba(20,20,15,.08);
    transition: transform .4s cubic-bezier(0.22, 1, 0.36, 1), box-shadow .4s ease;
  }
  .our-team-photo::after{
    content:"";
    position:absolute;
    inset:0;
    pointer-events:none;
    border-radius:inherit;
    box-shadow: inset 0 0 0 1px rgba(255,255,255,.32);
    background: linear-gradient(180deg, rgba(255,255,255,.14) 0%, transparent 26%, transparent 70%, rgba(224,60,49,.12) 100%);
  }
  .our-team-photo picture,
  .our-team-photo img{
    width:100%;
    height:auto;
    display:block;
    object-fit:contain;
  }
  .our-team-photo img{
    transition: transform .7s cubic-bezier(0.22, 1, 0.36, 1);
  }

  /* faq polish */
  .faq{ padding: 84px 0; background:#fff; max-width:none; position:relative; border-radius:40px 40px 0 0; box-shadow:none; }
  .faq[hidden]{ display:none !important; }
  .faq .wrap{ max-width:820px; }
  .faq-item{ border-bottom:1px solid var(--line); text-align:left; }
  .faq-q{
    display:flex; align-items:center; justify-content:space-between;
    padding: 22px 4px; cursor:pointer; font-size:16px; font-weight:700; gap:20px;
  }
  .faq-q .plus{
    width:26px;height:26px;border-radius:50%;border:1.5px solid var(--ink);
    display:flex;align-items:center;justify-content:center;flex-shrink:0;position:relative;
  }
  .faq-q .plus::before, .faq-q .plus::after{ content:""; position:absolute; background:var(--ink); }
  .faq-q .plus::before{ width:10px; height:1.5px; }
  .faq-q .plus::after{ width:1.5px; height:10px; }
  .faq-item.open .faq-q .plus{ background:var(--ink); }
  .faq-item.open .faq-q .plus::before, .faq-item.open .faq-q .plus::after{ background:#fff; }
  .faq-item.open .faq-q .plus::after{ opacity:0; }
  .faq-a{ max-height:0; overflow:hidden; transition:max-height .3s ease; }
  .faq-a p{ font-size:14.5px; color:var(--muted); line-height:1.7; padding:0 30px 22px 4px; }

  @media (max-width:1020px){
    .who-grid, .why-grid{ grid-template-columns: repeat(2,1fr); }
    .why-stats{ grid-template-columns: 1fr; }
    .logo-wall{ grid-template-columns: repeat(3, minmax(0, 1fr)); }
    .logo-pill{ height:96px; min-height:96px; padding:14px 12px; }
    .logo-pill img{ max-height:56px; }
    .works-grid, .story-grid, .team-grid, .pack-grid, .talk-form .grid{ grid-template-columns:1fr; }
    .pack-head{
      display:flex;
      align-items:center;
      gap:12px;
      margin-bottom:4px;
      position:relative;
      z-index:1;
    }
    .pack .ico-top{ width:44px; height:44px; margin:0; border-radius:12px; flex-shrink:0; }
    .pack .ico-top svg{ width:20px; height:20px; }
    .pack .plan{ margin:0; flex:1; min-width:0; font-size:18px; }
    .pack .price{
      font-size:20px;
      margin:0;
      flex-direction:column;
      align-items:flex-end;
      gap:0;
      text-align:right;
      flex-shrink:0;
    }
    .pack .price small{ font-size:11px; }
    .story-card{
      flex: none;
      height:auto;
      width:100%;
      padding: 24px 22px 20px;
      border-radius:22px;
      box-shadow: 0 12px 32px rgba(20,20,15,.06);
      text-align:center;
    }
    .story-head{
      flex-direction:column;
      align-items:center;
      gap:22px;
      margin-bottom:20px;
    }
    .story-head-text{ width:100%; text-align:center; }
    .story-logo{ margin: 0 auto; }
    .story-logo-lg{ width:min(100%,300px); height:auto; min-height:104px; padding:10px 12px; }
    .story-logo-lg img{ max-height:88px; width:100%; }
    .story-brand{ margin: 0 0 10px; }
    .story-card h3{ font-size: 22px; margin: 0; }
    .story-metrics{ margin: 0 0 16px; }
    .story-copy{ font-size:15px; flex:none; margin: 0 0 4px; }
    .story-metrics,
    .story-copy,
    .story-result,
    .story-brand{ text-align:center; }
    .story-chips,
    .story-tags{ justify-content:center; }
    .stories-carousel{
      display:block;
      margin-top: 28px;
    }
    .stories-nav,
    .stories-dots{ display:none !important; }
    .stories-viewport{
      width:100%;
      overflow:visible;
      border-radius:0;
      background:transparent;
      box-shadow:none;
    }
    .stories-track{
      display:flex;
      flex-direction:column;
      gap:16px;
      transform:none !important;
      transition:none;
    }
    .stories-track .story-card:last-child:nth-child(odd){
      grid-column: auto;
      max-width: none;
      justify-self: stretch;
    }
    .fab-wa{ display:none !important; }
    .sec{ padding: 64px 0; }
    .mobile-cta{ align-items:center; }
    .mobile-cta a{ justify-content:center; min-height:46px; }
    .talk-h{ font-size: clamp(26px, 7vw, 36px); }
    .work-card img, .team-photo img{ height:220px; min-height:220px; }
    .works-item{ flex-basis:calc((100vw - 56px) / 3); width:calc((100vw - 56px) / 3); }
  }
  @media (max-width:620px){
    .field input, .field select, .talk-form input{ font-size:16px; }
    .logo-wall{ grid-template-columns: repeat(2, minmax(0, 1fr)); gap:10px; }
    .logo-pill{ height:88px; min-height:88px; padding:12px 10px; border-radius:14px; }
    .logo-pill img{ max-height:50px; }
    .pack li{
      font-size: 14.5px;
    }
    .story-logo{ width:224px; height:84px; border-radius:14px; padding:6px 10px; }
    .story-logo img{ max-height:50px; }
    .story-logo-lg{ width:min(100%,300px); height:auto; min-height:100px; padding:10px 12px; }
    .story-logo-lg img{ max-height:84px; width:100%; }
    .story-head{ gap:24px; margin-bottom:22px; }
    .story-brand{ margin: 0 0 12px; }
    .story-card h3{ font-size: 22px; }
    .story-copy{ font-size:15px; line-height:1.65; }
    .story-metrics{ font-size:14px; margin: 0 0 16px; }
    .story-result{ margin-top:20px; }
    .proof-grid, .why-grid{ grid-template-columns: 1fr 1fr; }
    .who-card, .proof-item{ min-height:0; }
    .talk-card h3{ font-size:19px; }
    .q-chip{ width:100%; justify-content:center; display:inline-flex; }
    .pack-head{
      display:flex;
      align-items:center;
      gap:12px;
      margin-bottom:4px;
      position:relative;
      z-index:1;
    }
    .pack .ico-top{ width:42px; height:42px; margin:0; border-radius:12px; flex-shrink:0; }
    .pack .ico-top svg{ width:20px; height:20px; }
    .pack .plan{ margin:0; flex:1; min-width:0; font-size:20px; }
    .pack .price{
      font-size:20px;
      margin:0;
      flex-direction:column;
      align-items:flex-end;
      gap:0;
      text-align:right;
      flex-shrink:0;
    }
    .pack .price small{ font-size:11px; }
    .footer-grid{ grid-template-columns:1fr; }
    .works-item{ flex-basis:calc((100vw - 40px) / 2); width:calc((100vw - 40px) / 2); }
    .footer-grid .logo img.mark{ width:68px; height:68px; }
    .who-grid{ grid-template-columns:1fr; }
    .proof-grid{ gap:10px; }
    .proof-item{ padding:16px 8px; }
    .proof-item b{ font-size:26px; }
    .sec, .sec-wash, .proof, .faq{ border-radius:24px 24px 0 0; }
    .cta-banner{ padding: 40px 20px 36px; border-radius:22px; }
    .pack .btn{ width:100%; }
    .footer-social{ justify-content:flex-start; }
    .talk-h{ font-size: clamp(24px, 7vw, 32px); }
    .wrap{ padding: 0 16px; }
  }

  /* ============ MOTION: text reveal + related effects ============ */
  .word-mask{
    display:inline-block;
    overflow:hidden;
    vertical-align:bottom;
    padding:0 0.08em 0.14em;
    margin:0 -0.02em -0.12em;
  }
  .word-inner{
    display:block;
    will-change:transform;
  }
  .has-motion .word-inner{
    transform:translateY(118%);
  }
  .has-motion .is-ready .word-inner,
  .has-motion .in .word-inner{
    animation:textReveal .95s cubic-bezier(0.16, 1, 0.3, 1) forwards;
    animation-delay:var(--d, 0s);
  }
  .has-motion .hero.is-ready .word-inner.accent{
    animation:
      textReveal .95s cubic-bezier(0.16, 1, 0.3, 1) var(--d, 0s) forwards,
      accentMark .65s cubic-bezier(0.22, 1, 0.36, 1) calc(var(--d, 0s) + .95s) forwards,
      accentPop 1.4s ease calc(var(--d, 0s) + .9s) both;
  }

  .has-motion .hero:not(.is-ready) h1{ opacity:0; }
  .has-motion .hero-sub,
  .has-motion .hero-ctas,
  .has-motion .hero-stats{
    opacity:0;
    transform:translateY(28px);
  }
  .has-motion .hero.is-ready .hero-sub{
    animation:fadeUp .8s cubic-bezier(0.22, 1, 0.36, 1) .62s forwards;
  }
  .has-motion .hero.is-ready .hero-ctas{
    animation:fadeUp .8s cubic-bezier(0.22, 1, 0.36, 1) .78s forwards;
  }
  .has-motion .hero.is-ready .hero-stats{
    animation:fadeUp .8s cubic-bezier(0.22, 1, 0.36, 1) .92s forwards;
  }

  .has-motion .hero.is-ready .hero-person{
    animation:imgRise 1.15s cubic-bezier(0.22, 1, 0.36, 1) both;
  }

  .reveal-up{
    opacity:0;
    transform:translateY(36px);
    transition:opacity .75s cubic-bezier(0.22, 1, 0.36, 1), transform .75s cubic-bezier(0.22, 1, 0.36, 1);
    transition-delay:calc(var(--i, 0) * 70ms);
  }
  .reveal-up.in{
    opacity:1;
    transform:none;
  }

  .has-motion .work-card img,
  .has-motion .team-photo img{
    clip-path:inset(100% 0 0 0);
    transform:scale(1.08);
    transform-origin:center bottom;
    transition:clip-path 1.05s cubic-bezier(0.22, 1, 0.36, 1), transform 1.15s cubic-bezier(0.22, 1, 0.36, 1);
    transition-delay:calc(var(--i, 0) * 70ms);
  }
  .has-motion .work-card.in img,
  .has-motion .team-photo.in img{
    clip-path:inset(0 0 0 0);
    transform:scale(1);
  }

  .has-motion .kicker{
    opacity:0;
    transform:translateY(12px);
    transition:opacity .55s ease, transform .55s cubic-bezier(0.22, 1, 0.36, 1);
  }
  .has-motion .kicker.in{
    opacity:1;
    transform:none;
  }

  @keyframes textReveal{
    to{ transform:translateY(0); }
  }
  @keyframes accentMark{
    to{ background-size: 100% 0.18em; }
  }
  @keyframes accentPop{
    0%{ filter: drop-shadow(0 0 0 rgba(224,60,49,0)); }
    40%{ filter: drop-shadow(0 4px 10px rgba(224,60,49,.28)); }
    100%{ filter: drop-shadow(0 0 0 rgba(224,60,49,0)); }
  }
  @keyframes fadeUp{
    to{ opacity:1; transform:none; }
  }
  @keyframes imgWipe{
    to{ clip-path:inset(0 0 0 0); opacity:1; }
  }
  @keyframes imgRise{
    from{ transform:translateY(36px) scale(1.03); }
    to{ transform:none; }
  }

  @media (max-width:1020px){
    @keyframes imgRise{
      from{ transform:translateY(28px) scale(1.03); }
      to{ transform:none; }
    }
  }
  @media (max-width:620px){
    @keyframes imgRise{
      from{ transform:translateY(22px) scale(1.03); }
      to{ transform:none; }
    }
  }

  @media (hover: hover) and (pointer: fine){
    .btn:hover::after{ transform:translateX(130%); }
    .btn-primary:hover,
    header .btn-primary:hover,
    .hero .btn-primary:hover{
      transform:translateY(-3px);
      box-shadow:0 14px 28px rgba(224,60,49,.32);
    }
    .btn-dark:hover{
      transform:translateY(-3px);
      box-shadow:0 14px 28px rgba(20,20,15,.22);
    }
    .btn-outline:hover{
      transform:translateY(-3px);
      box-shadow:0 10px 22px rgba(20,20,15,.10);
    }
    .btn:active{ transform:translateY(0) scale(.98); }

    .link-scroll{
      position:relative;
      transition:opacity .25s ease, color .25s ease;
    }
    .link-scroll::after{
      content:"";
      position:absolute;
      left:0; bottom:8px;
      width:100%; height:1.5px;
      background:currentColor;
      transform:scaleX(0);
      transform-origin:left;
      transition:transform .32s cubic-bezier(0.22, 1, 0.36, 1);
    }
    .link-scroll:hover{ opacity:1; color:var(--signal); }
    .link-scroll:hover::after{ transform:scaleX(1); }

    .hdr-link{
      position:relative;
      transition:color .22s ease;
    }
    .hdr-link::after{
      content:"";
      position:absolute;
      left:0; bottom:-3px;
      width:100%; height:1.5px;
      background:var(--signal);
      transform:scaleX(0);
      transform-origin:left;
      transition:transform .28s cubic-bezier(0.22, 1, 0.36, 1);
    }
    .hdr-link:hover::after{ transform:scaleX(1); }

    .work-card,
    .story,
    .talk-card,
    .logo-pill,
    .why-cta{
      transition:transform .32s cubic-bezier(0.22, 1, 0.36, 1), box-shadow .32s ease, border-color .32s ease;
    }
    .work-card.reveal-up.in:hover,
    .story.reveal-up.in:hover,
    .talk-card.reveal-up.in:hover,
    .logo-pill.reveal-up.in:hover,
    .why-cta.reveal-up.in:hover{
      transform:translateY(-8px);
      transition-delay:0s;
    }
    .work-card:hover,
    .story:hover,
    .talk-card:hover{
      border-color:rgba(224,60,49,.28);
      box-shadow:0 18px 40px rgba(20,20,15,.10);
    }
    .pack:hover,
    .pack.is-live{
      --pack-lift: -14px;
      --pack-scale: 1.025;
      border-color:var(--signal);
      box-shadow:0 28px 56px rgba(224,60,49,.18);
      transition-delay:0s;
    }
    .pack.hot:hover,
    .pack.hot.is-live{ box-shadow:0 30px 60px rgba(224,60,49,.24); }
    .story-card:hover{
      border-color:rgba(224,60,49,.28);
      box-shadow:0 16px 36px rgba(20,20,15,.10);
    }
    .pack:hover::before,
    .pack.is-live::before{ opacity:1; }
    .pack:hover .pack-shine,
    .pack.is-live .pack-shine{ animation: packShine .7s ease; }
    .pack:hover .btn-outline{
      background:var(--signal); color:#fff; border-color:var(--signal);
    }
    .logo-pill:hover{
      border-color:var(--signal);
      color:var(--ink);
      box-shadow:0 12px 24px rgba(20,20,15,.08);
    }
    .why-cta:hover{
      border-color:rgba(224,60,49,.28);
      box-shadow:0 16px 34px rgba(20,20,15,.08);
    }

    .has-motion .work-card.in:hover img{
      transform:scale(1.07);
      clip-path:inset(0 0 0 0);
    }
    .has-motion .team-photo.in:hover img{
      transform:scale(1.05);
      clip-path:inset(0 0 0 0);
    }
    .our-team-photo:hover{
      transform:translateY(-6px);
      box-shadow:
        0 0 0 1.5px var(--signal),
        0 26px 60px rgba(224,60,49,.22),
        0 12px 28px rgba(20,20,15,.10);
    }
    .our-team-photo:hover img{ transform:scale(1.035); }
    .work-card img,
    .team-photo img{
      transition:clip-path 1.05s cubic-bezier(0.22, 1, 0.36, 1), transform .55s cubic-bezier(0.22, 1, 0.36, 1);
    }
    .work-card.in img,
    .team-photo.in img{ transition-duration:.55s; }

    .pack .ico-top,
    .who-card .ico,
    .why-card .ico{
      transition:transform .32s cubic-bezier(0.22, 1, 0.36, 1);
    }
    .pack:hover .ico-top,
    .pack.is-live .ico-top,
    .pack.is-tapped .ico-top{ transform:scale(1.14) rotate(-8deg); }
    .who-card:hover .ico{ transform:translateX(3px) scale(1.08); }
    .why-card:hover .ico{ transform:scale(1.12) translateY(-3px); }
    .who-card h4,
    .why-card h4{ transition:color .22s ease; }
    .who-card:hover h4,
    .why-card:hover h4{ color:var(--signal); }

    .proof-item b,
    .why-stat b,
    .hero-stats b{
      transition:transform .28s cubic-bezier(0.22, 1, 0.36, 1), color .22s ease;
      display:inline-block;
    }
    .proof-item:hover b,
    .why-stat:hover b,
    .hero-stats > div:hover b{
      color:var(--signal);
      transform:translateY(-3px);
    }

    .story .ask{
      display:inline-flex;
      align-items:center;
      gap:4px;
      transition:gap .28s ease, transform .28s ease;
    }
    .story:hover .ask{ gap:10px; }

    .q-chip{
      transition:background .22s ease, color .22s ease, border-color .22s ease, transform .22s ease, box-shadow .22s ease;
    }
    .q-chip:hover{
      transform:translateY(-2px);
      box-shadow:0 8px 18px rgba(224,60,49,.18);
    }

    .faq-q{ transition:color .22s ease; }
    .faq-item:hover .faq-q{ color:var(--signal); }
    .faq-q .plus{ transition:transform .25s ease, background .25s ease, border-color .25s ease; }
    .faq-item:hover .faq-q .plus{ border-color:var(--signal); }

    .footer-col a{
      transition:color .22s ease, transform .22s ease;
      display:inline-block;
    }
    .footer-col a:hover{ color:var(--signal); transform:translateX(4px); }
    .footer-col .footer-social a{
      display:flex; align-items:center; justify-content:center;
      transform:none;
    }
    .footer-col .footer-social a:hover{ transform:none; color:#fff; }

    .fab-wa{ transition:transform .28s cubic-bezier(0.22, 1, 0.36, 1); }
    .fab-wa::before{
      content:"";
      position:absolute;
      inset:-5px;
      border-radius:50%;
      border:2px solid rgba(37,211,102,.4);
      animation:fabPulse 2s ease-out infinite;
      pointer-events:none;
    }
    .fab-wa:hover{ transform:scale(1.1); }
  }

  @keyframes fabPulse{
    0%{ transform:scale(.92); opacity:.7; }
    100%{ transform:scale(1.18); opacity:0; }
  }

  @media (prefers-reduced-motion: reduce){
    .has-motion .word-inner,
    .has-motion .hero-sub,
    .has-motion .hero-ctas,
    .has-motion .hero-stats,
    .has-motion .hero-visual,
    .has-motion .hero-person,
    .has-motion .kicker,
    .reveal-up,
    .has-motion .work-card img,
    .has-motion .team-photo img,
    .works-track,
    .stories-track,
    .btn,
    .btn::after,
    .fab-wa,
    .fab-wa::before,
    .mobile-cta a,
    .mobile-cta a::after{
      animation:none !important;
      transition:none !important;
      opacity:1 !important;
      transform:none !important;
      clip-path:none !important;
    }
    .has-motion .hero-person{ transform:none !important; }
    .btn::after{ display:none; }
    .pack-badge{ animation:none !important; }
    .js-book-call.btn-primary,
    #bk-submit{ animation:none !important; }
    .pack-shine{ display:none !important; }
  }

  /* ============ BOOK CALL MODAL ============ */
  .book-modal{
    position:fixed; inset:0; z-index:1200;
    display:flex; align-items:center; justify-content:center;
    padding: 20px 16px;
    opacity:0; visibility:hidden; pointer-events:none;
    transition: opacity .32s ease, visibility .32s ease;
  }
  .book-modal.is-open{
    opacity:1; visibility:visible; pointer-events:auto;
  }
  .book-modal-backdrop{
    position:absolute; inset:0;
    background: rgba(16,16,14,.46);
    backdrop-filter: blur(10px);
    -webkit-backdrop-filter: blur(10px);
  }
  .book-modal-panel{
    position:relative;
    width:min(520px, 100%);
    max-height:calc(100vh - 40px);
    overflow:hidden;
    display:flex;
    flex-direction:column;
    background:#fff;
    border-radius:20px;
    padding: 0;
    box-shadow: 0 24px 80px rgba(10,10,8,.22);
    transform: translateY(22px) scale(.96);
    opacity:0;
    transition: transform .45s cubic-bezier(0.16, 1, 0.3, 1), opacity .35s ease;
  }
  .book-modal-body{
    overflow:auto;
    padding: 28px 18px 24px 26px;
    scrollbar-width: thin;
    scrollbar-color: #c4c1ba transparent;
  }
  .book-modal-body::-webkit-scrollbar{ width:6px; }
  .book-modal-body::-webkit-scrollbar-track{ background:transparent; margin:12px 0; }
  .book-modal-body::-webkit-scrollbar-thumb{
    background:#c4c1ba;
    border-radius:99px;
  }
  .book-modal-body::-webkit-scrollbar-thumb:hover{ background:#a8a59e; }
  .book-modal.is-open .book-modal-panel{
    transform: none;
    opacity:1;
  }
  .book-modal-close{
    position:absolute; top:14px; right:14px;
    width:36px; height:36px;
    border:none; background:#f4f3f0; color:var(--ink);
    border-radius:50%; font-size:22px; line-height:1;
    cursor:pointer;
  }
  .book-modal-close:hover{ background:#eceae6; }
  .book-modal-panel h3{
    font-family: var(--font-primary);
    font-size:22px; font-weight:700; letter-spacing:-.03em;
    margin: 0 36px 22px 0;
  }
  .book-field{ margin-bottom:16px; }
  .book-field label{
    display:block;
    font-size:13.5px; font-weight:600;
    color:#2b2b28;
    margin-bottom:7px;
    text-transform:none;
    letter-spacing:0;
  }
  .book-field label .req{ color:var(--signal); }
  .book-field input[type="text"],
  .book-field input[type="email"],
  .book-field input[type="tel"],
  .book-field input[type="url"]{
    width:100%;
    height:48px;
    padding: 0 14px;
    border:1.5px solid #e4e2dc;
    border-radius:8px;
    font-size:15px;
    font-family:inherit;
    background:#fff;
    color:var(--ink);
    outline:none;
    transition: border-color .2s ease, box-shadow .2s ease;
  }
  .book-field input:focus{
    border-color: var(--signal);
    box-shadow: 0 0 0 4px rgba(224,60,49,.10);
  }
  .book-input-icon{
    position:relative;
  }
  .book-input-icon svg{
    position:absolute; left:13px; top:50%; transform:translateY(-50%);
    width:18px; height:18px; color:#9a9892; pointer-events:none;
  }
  .book-field .book-input-icon input[type="email"]{ padding-left:44px; }
  .book-phone{
    display:flex; align-items:stretch;
    border:1.5px solid #e4e2dc;
    border-radius:8px;
    overflow:hidden;
    background:#fff;
    transition: border-color .2s ease, box-shadow .2s ease;
  }
  .book-phone:focus-within{
    border-color: var(--signal);
    box-shadow: 0 0 0 4px rgba(224,60,49,.10);
  }
  .book-phone select{
    border:none; background:#f7f6f3;
    padding: 0 8px 0 10px;
    font-size:14px; font-family:inherit; color:var(--ink);
    outline:none; max-width:118px;
  }
  .book-code{
    display:flex; align-items:center; gap:8px;
    background:#f7f6f3;
    padding: 0 12px;
    font-size:14px; font-weight:700;
    color:var(--ink);
    white-space:nowrap;
    border-right:1px solid #e4e2dc;
  }
  .in-flag{
    width:26px; height:18px;
    border-radius:2px;
    overflow:hidden;
    box-shadow: 0 0 0 1px rgba(0,0,0,.14);
    flex-shrink:0;
  }
  .book-phone input{
    border:none !important; box-shadow:none !important;
    height:46px; flex:1; min-width:0;
  }
  .book-help{
    display:block;
    margin-top:6px;
    font-size:12.5px;
    font-style:italic;
    color:#8a8882;
  }
  .book-checks{ display:grid; gap:12px; margin-top:4px; }
  .book-field label.book-check{
    display:flex;
    align-items:center;
    gap:10px;
    margin:0;
    font-size:14px;
    font-weight:600;
    line-height:1.35;
    color:#2b2b28;
    cursor:pointer;
  }
  .book-field label.book-check input[type="checkbox"],
  .book-field label.book-check input[type="radio"]{
    width:18px;
    height:18px;
    margin:0;
    padding:0;
    flex:0 0 18px;
    align-self:center;
    accent-color: var(--signal);
    vertical-align:middle;
  }
  .book-field label.book-check span{
    display:block;
    line-height:1.35;
  }
  .book-cal{
    margin-top:10px;
    border:1.5px solid #e4e2dc;
    border-radius:12px;
    padding:12px 12px 10px;
    background:#fff;
  }
  .book-cal-month + .book-cal-month{
    margin-top:16px;
    padding-top:14px;
    border-top:1px solid #eceae4;
  }
  .book-cal-head{
    text-align:center;
    font-size:14px;
    font-weight:700;
    margin-bottom:10px;
  }
  .book-cal-week,
  .book-cal-grid{
    display:grid;
    grid-template-columns:repeat(7, 1fr);
    gap:4px;
  }
  .book-cal-week span{
    text-align:center;
    font-size:11px;
    font-weight:700;
    color:#8a8882;
    padding:4px 0 6px;
  }
  .book-cal-week span:first-child,
  .book-cal-week span:last-child{ color:#c9a09b; }
  .book-cal-empty{ min-height:36px; }
  .book-cal-day{
    height:36px;
    border:none;
    background:transparent;
    border-radius:8px;
    font-size:13.5px;
    font-weight:700;
    font-family:inherit;
    color:var(--ink);
    cursor:pointer;
  }
  .book-cal-day:hover:not(.is-off):not(.is-on){
    background:#fff5f4;
    color:var(--signal);
  }
  .book-cal-day.is-on{
    background:var(--signal);
    color:#fff;
  }
  .book-cal-day.is-off{
    color:#c9c6bf;
    cursor:not-allowed;
    text-decoration:line-through;
    font-weight:500;
  }
  .book-cal-note{
    margin:8px 0 0;
    font-size:12.5px;
    color:var(--signal);
    text-align:center;
  }
  .hp-field{
    position:absolute !important;
    left:-10000px !important;
    width:1px; height:1px;
    overflow:hidden;
  }
  .book-error{
    display:none; color:var(--signal); font-size:12.5px; margin: 2px 0 10px;
  }
  .book-error.show{ display:block; }
  .book-recaptcha-note{
    margin: 10px 0 0;
    font-size: 11.5px;
    color: #8a8882;
    line-height: 1.45;
    text-align: center;
  }
  .book-recaptcha-note a{ color: inherit; text-decoration: underline; }
  .grecaptcha-badge{ visibility: hidden !important; }
  .book-modal .btn-block{ width:100%; margin-top:8px; border-radius:8px; min-height:50px; }
  .book-modal .btn-block[disabled]{ opacity:.85; pointer-events:none; cursor:wait; }
  #bk-submit .btn-busy{ display:none; align-items:center; justify-content:center; gap:10px; }
  #bk-submit.is-loading .btn-idle{ display:none; }
  #bk-submit.is-loading .btn-busy{ display:inline-flex; }
  #bk-submit.is-loading{ animation:none !important; transform:none !important; box-shadow:none; }
  #bk-submit.is-loading::after{ display:none; }
  .btn-spinner{
    width:16px; height:16px; flex-shrink:0;
    border:2px solid rgba(255,255,255,.35);
    border-top-color:#fff;
    border-radius:50%;
    animation:btnSpin .65s linear infinite;
  }
  @keyframes btnSpin{ to{ transform:rotate(360deg); } }
  .book-modal.is-sent #book-modal-title{ display:none; }
  .book-ok{
    display:none;
    text-align:center;
    padding: 36px 18px 28px;
    margin: 8px 4px 4px;
    border-radius:18px;
    background: linear-gradient(180deg, #f3fbf6 0%, #eaf7ef 100%);
    border:1px solid rgba(15,122,77,.18);
    box-shadow: 0 10px 28px rgba(15,122,77,.08);
  }
  .book-ok.show{ display:block; }
  .book-ok-icon{
    width:64px; height:64px;
    margin: 0 auto 16px;
    border-radius:50%;
    background:var(--growth);
    color:#fff;
    display:flex; align-items:center; justify-content:center;
    box-shadow: 0 10px 22px rgba(15,122,77,.28);
  }
  .book-ok-icon svg{ width:32px; height:32px; }
  .book-ok h4{
    font-size:24px; font-weight:800; letter-spacing:-.03em;
    color:var(--growth); margin-bottom:8px;
  }
  .book-ok p{ color:#3d4a43; font-size:15px; line-height:1.6; margin:0; }
  body.book-open{ overflow:hidden; }

  .page-thanks .mobile-cta{ display:none !important; }
  .thanks{
    min-height: calc(100vh - 88px);
    display:flex;
    align-items:center;
    padding: 48px 0 72px;
    background:#fff;
  }
  .thanks-card{
    max-width:520px;
    margin: 0 auto;
    text-align:center;
    padding: 44px 28px 36px;
    border-radius:22px;
    background: linear-gradient(180deg, #f3fbf6 0%, #eaf7ef 100%);
    border:1px solid rgba(15,122,77,.18);
    box-shadow: 0 16px 40px rgba(15,122,77,.08);
  }
  .thanks-card h1{
    font-size:clamp(28px, 4vw, 36px);
    font-weight:800;
    letter-spacing:-.03em;
    color:var(--growth);
    margin: 0 0 10px;
    text-transform:none;
  }
  .thanks-card p{
    color:#3d4a43;
    font-size:16px;
    line-height:1.65;
    margin: 0 0 24px;
  }
  .thanks-card .btn{ min-width:180px; }

  @media (max-width:620px){
    .book-modal{ padding: 16px; align-items:center; justify-content:center; }
    .book-modal-panel{
      width:100%;
      max-height:calc(100vh - 32px);
      border-radius:18px;
      padding: 0;
    }
    .book-modal-body{ padding: 22px 12px 18px 18px; }
    .book-modal.is-open .book-modal-panel{ transform:none; }
  }

/* Per-logo sizes (same as previous inline max-heights) */
.logo-pill img.logo-sm { max-height: 38px; }
.header-actions .btn-primary span.short { display: none; }